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Thirteen members of Harley-Davidson's senior
management team purchase the company
from AMF in a leveraged buyout, known as the
'Buyback'.
1971
The all new model FX Super Glide ® motorcycle is unveiled.
Remembered as the first factory-custom motorcycle, the
Super Glide ® motorcycle combined the engine and chassis
of a big twin with a light, nimble front fork.
The V-Rod ® model, equip-
ped with Harley-Davidson's
first-ever liquid-cooled
engine for street use, is
released.
Harley-Davidson returns to public
ownership, with stock trading at $11
per share at its IPO.
1984
1990
1981
1986
Introduction of the Evolution ® V-twin engine and
the debut of the first Softail ® model.
...HARLEY-DAVIDSON ACROSS THE YEARS
2003
2001
The Fat Boy ®
motorcycle is
introduced
The H-D Motor Company celebrates its 100th
anniversary with a year-long, worldwide
birthday celebration. More than 250,000 people
venture to Milwaukee for the final stop of the
Open Road Tour...the party!
The 115th anniversary and total
redesign of the Softail ® family.
The new S oftail ® model fuses the
classic Harley-Davidson ® "hard-
tail" look with all-new chassis,
Milwaukee-Eight ® engine and
monoshock rear suspension.
The project LiveWire
model becomes the
™
first electric motorcycle prototype to be
unveiled by a major manufacturer.
2008
2014
The 105th anniversary and the
opening of the new Harley-
Davidson Museum ® site.
Instead of the traditional
ribbon-cutting, the museum
is unveiled with a 'chain-
cutting', a large collection of
motorcycle chains sliced using
a blowtorch.
The first Harley-Davidson production of the
electric motorcycle, LiveWire
, will launch in 2019.
™
It will be the first in a broad portfolio of electric
two-wheelers.
2019
2017
-18
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